Performance & Outreach Specialist (Digital Marketer)

About Us

Asenka Global (AG) is a rapidly growing enterprise in the healthcare and wellness sector, operating a chain of pharmacies, a short-let hospital business, and a nascent healthcare consulting arm. The Performance & Outreach Specialist strengthens customer acquisition, digital traffic, community engagement, and partnership development across all business units — especially Mace Pharmacy & Store, Asenka Apartments, and the Healthcare/Consulting arm.

Role Summary

This role focuses on executing high-impact field outreach, digital engagement, partnership sourcing, and lead generation to drive measurable growth. It is a hands-on, performance-driven role ideal for young, energetic, results-focused individuals who thrive on achieving targets and interacting directly with customers, communities, and digital audiences.

What We’re Looking For

• Energetic, confident communicator comfortable pitching services.
• Digitally savvy — understands social platforms and online engagement.
• Execution-driven and consistent with daily outreach.
• Persuasive, customer-focused, and professional under pressure.
• Resourceful in identifying opportunities and partnerships.
• Disciplined, reliable, and strong at record-keeping.
• Ambitious, motivated by performance-driven earnings.

Requirements / Qualifications

• SSCE/OND/HND/B.Sc. in any field.
• 1–3 years in field marketing, sales, or customer-facing roles.
• Strong familiarity with social media platforms for business use.
• Excellent written and verbal communication.
• Highly autonomous, disciplined, and proactive.
• Competitive and target-driven mindset.

Key Responsibilities

1. Digital Performance & Conversion

• Execute daily social media content distribution and engagement.
• Identify and collaborate with micro-influencers and community pages.
• Drive traffic to online pharmacy, booking pages, and consulting forms.
• Run targeted online lead-generation activities.

2. Local & Grassroots Activation

• Distribute marketing materials in strategic high-traffic locations.
• Host community health talks and local activations.
• Source partnerships with gyms, schools, offices, and community hubs.
• Collect customer feedback and market intelligence.

3. B2B / Consulting Support

• Conduct targeted research on potential B2B consulting clients.
• Execute initial outreach scripts via email or LinkedIn.
• Set up introductory meetings for the consulting sales team.

Key Performance Indicators (KPIs)

Pharmacies

• New customer acquisitions (tracked via discount codes or online orders).

Hospital

• Verified hospital appointment or booking referrals.

Consulting

• B2B leads that convert to introductory meetings.

Digital

• Traffic achievement to targeted landing pages.

Outreach

• Number of signed referral agreements with local businesses.

Compensation & Earning Potential

This is a 70% commission-based role designed for high performers. Compensation is tied to measurable targets such as customer acquisition, bookings, and partnership referrals. Monthly allowances support field and digital activities.

• High commission payouts for high-value actions.
• Clear weekly and monthly targets.
• No cap on earning potential.
• Monthly operational allowance included.

Working Structure

• Reports to: Marketing & Growth Lead
• Works with: Operations & Marketing Supervisor
• Pharmacy / Apartments operational teams
• Design & Branding support teams
• Business Manager (for campaign impact oversight)